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Create The Perfect Pout

Lipcare products designed to keep your lips plump, full and hydrated.

Our formulas utilize the finest ingredients, including jojoba seed oil, hyaluronic acid, and squalane, to effectively lock in moisture and leave your lips feeling hydrated and healthy.

Made with your lips in mind

As the experts in lip care, every product we create is formulated with innovative, luxurious, skincare-grade ingredients to promote lip health through exfoliation and hydration. You’ll never settle for anything less.

First to market products

For 20 years, we have provided immediate solutions that you can see and feel, solving every lip problem with innovative and effective products. As the first-ever Lip Scrub creator, we lead the industry.

The Original
Lip Scrub

The Original Lip

The key first step in any lip care routine, the Lip Scrub eliminates dry, flaky skin, immediately leaving lips soft and supple.
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felt that their lips looked younger after just one use*
felt that dry, flaky lips were revitalized after just one use*
felt that lips looked plump with hydration after 3 weeks of use*


Oh So Smooth Lips
My lips haven’t looked or felt so good in a long time. A little goes a long way when using this product.
Brenda H
Verified Buyer
Best Gloss Out There
This is hands down my favorite lip gloss. I would say it’s a hybrid between lip care and makeup. It’s extremely moisturizing and stays on like nothing I have ever used before.
Anna T
Verified Buyer
Best Lip Product Ever
I’ve been a lip gloss junkie for the last 30+ years & this is the only product I cannot live without. It’s so moisturizing & because there’s no alcohol doesn’t dry out lips over time.
Elise M
Verified Buyer